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We offer a range of search engine optimization and directory ranking
services to improve your ranking in the search engines and increase the
traffic to your web site.
Web site analysis and strategy development
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Generate
a complete report on the current standing of your web site's
search engine and directory rankings for primary keywords and
keyword phrases.
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Selection
and content review of web pages to be included in the initial
optimization effort.
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Identify
HTML code and page conditions that may cause spiders to remove the
site from the index due to unintentional spamming.
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Implement
a link popularity strategy and implementation plan.
Optimization
Implementation
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Creating
or editing meta tags and title tags of existing pages.
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Page
layout structure changes and HTML code optimization.
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Create
copy and templates for content-rich doorway pages.
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Integrate
and link content-rich doorway pages into the main web site.
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Submission
of the web site and doorway pages to the main search engines
Search Engine Ranking Maintenance
Once your site has been indexed and your pages have achieved top ranking
in the major search engines they maintain their positions for a long time.
However, pages may also decline in positions quickly or get dropped
completely from the listing. To maintain top ranking positions once they
have been established we have developed the Search Engine Ranking
Maintenance Service. This service includes:
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Monthly
monitoring of ranking (rankings report).
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Optimization
and re-submission of any pages dropped from the search engine
index.
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Development and submission of content-rich doorway pages for highly
competitive keyword phrases.
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Monitoring
of search engine business activities such as strategic alliances,
joint ventures, new business models and how they may effect search
engine positioning strategies.
Directories
Directories employ real human beings to review web site submissions.
Key to achieving top
ranking positions is to compose a title and description that will be
accepted without alteration by the editor and includes the most important
keywords and keyword phrases you want your site to be found for.
We optimize and submit web sites to all major directories.
Directory optimization
and submission includes the following:
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Generate
a complete report on the current standing of your web site's
directory ranking for primary keywords and keyword phrases.
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Select
primary keywords and/or keyword phrases.
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Compose
titles and site descriptions.
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Submit
web site URL to the most appropriate categories in the main
directories
Search Engine and
Directory Advertising
Search engine advertising is highly-targeted advertising in the form of
sponsored links or a small ads that appear on the search result pages for
keyword phrases you buy or at the top of category pages in a
human-compiled directories such as Yahoo.
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